Name development ⋅ Brand Strategy ⋅ Visual Identity ⋅ UX/UI
Ekbit is a fraud management system that enables online merchants to set a number of customized rules in order to determine whether an order should be automatically processed, set on pending list for manual review or automatically rejected.
The concept was based on the idea that the system acts as a powerful filter that let the good go through, but blocks the unwanted. This idea led itself to the analogy with scavengers: animals that feed on dead animals. This behaviour has a positive impact on the ecosystem - cleaning up the environment and reducing the risks of bacteria and disease contagion. Amongst the scavenger family can be found the condors. They distinguish themselves by their extremely good sense of smell and eyesight, which allows them to spot dead animals’ body from far away.
The interface was designed to allow the user to set an infinite number of rules to control whether orders can be processed or not. A variety of factors such as the location of the customer and the shipping/billing address dissimilarity can be determined in the rules to target fraudulent intent.
The dashboard summarizes the latest activities and recent transactions in multiple graphs and charts, which allows users to quickly view and understand the overall condition of the orders.